Should you be using Google+ for Marketing?

Once misunderstood of as a pretty poor social media platform for marketing, Google + is now where savvy businesses are beginning to make inroads, and it is proving more than successful for those who are able to work the platform properly.

With its estimated 300m+ active users, Google+ certainly has the audience, but many businesses fail to understand exactly how to get the best out of it, which is why those who do understand are reaching larger audiences than they ever thought possible.